PETA (People for the Ethical Treatment of Animals) has always championed for the protection of animals. In an attempt to influence the general public, companies and brands in the fashion industry, the animal rights organization has created a number of campaigns and advertisements over the years with a boost of star power, who often go unclothed for the photos.
PETA’s first-ever “I’d Rather Go Naked Than Wear Fur” campaign was released in 1990 and featured rock band “The Go Go’s” posing nude behind a red banner. Since then, the organization has featured Pamela Anderson, Wendy Williams, Eva Mendes, Pink and a slew of other celebrities posing in the buff for its anti-fur campaigns.
Here, take a look back at some of the most memorable PETA fur-free “I’d Rather Go Naked Than Wear Fur” ads.
-
Kim Basinger, 1994 PETA Ad
Kim Basinger poses nude for the PETA anti-fur campaign.
-
Carnie Wilson, 2001 PETA Campaign
Carnie Wilson in the “Turn Over a New Leaf, Shed Your Fur” PETA campaign.
-
Pamela Anderson, 2004 PETA Anit-Fur Campaign
Pamela Anderson in the PETA Anti-Fur campaign.
-
Tommy Lee, 2005
Tommy Lee posing next to his PETA “Ink Not Mink” ad campaign on August 15, 2005 in New York.
-
Dennis Rodman, 2005 PETA Ad
Dennis Rodman next to his PETA Ad campaign during Fashion Week on Feb. 7 in New York City. He was the first man and sports star to appear in the “Rather Go Naked than Wear Fur” series.
-
Eva Mendes, 2007 PETA Ad
Eva Mendes poses next to her holiday ad by PETA, titled ‘Fur I’d Rather Go Naked’ on Dec. 20 in Los Angeles.
-
Bethenny Frankel, 2009 PETA Anti-Fur Ad
Bethenny Frankel posing in the 2009 PETA anti-fur campaign.
-
Nia Long, 2009 PETA Anti-Fur Campaign
Nia Long posing in PETA’s “I’d Rather Go Naked Than Wear Fur” campaign in 2009.
-
Taraji P. Henson, 2011
Taraji P. Henson at the PETA New York Fashion Week Party on Feb. 10 in New York City.
-
Elisabetta Canalis, PETA Ad 2011
Elisabetta Canalis standing next to her “I’d Rather Go Naked Than Wear Fur” fall campaign for PETA on Sep. 13 in Beverly Hills.
-
Olivia Munn, 2012 PETA Anti-Fur Billboard
Olivia Munn posing next to her PETA anti-fur billboard on Jan. 12 in Los Angeles.
-
Wendy Williams, 2012 PETA Campaign Launch
Wendy Williams at the “I’d Rather Go Naked Than Wear Fur” Winter PETA Campaign Launch on Nov. 28 in New York City.
-
Alexandra Burke, 2013 PETA Anti-Fur Campaign
Alexandra Burke in PETA’s “I’d Rather Go Naked Than Wear Fur” campaign in 2013.
-
Pink, 2012 PETA Anti-Fur Campaign
Pink on a New York City billboard for her PETA anti-fur campaign in 2012.
-
Jhene Aiko PETA’s ‘Naked Ambition’ Exhibit, 2016
Jhene Aiko posing next to her ‘Rather Go Naked Than Wear Fur’ ad during opening night of PETA’s ‘Naked Ambition’ exhibit on Dec. 5 in Los Angeles.
-
Nev Schulman, 2017 PETA “Wear Your Own Fur” campaign
Nev Schulman in PETA’s “Wear Your Own Fur” campaign in 2017.
-
Gillian Anderson, 2018 PETA Ad
Gillian Anderson in the “I’d Rather Go Naked Than Wear Fur” PETA ad.
-
Ireland Baldwin Basinger, 2020 Anti-Fur Campaign
Ireland Baldwin Basinger posing nude in PETA’s 2020 anti-fur campaign.